February 19, 2009

Cheese of Nazareth



I find that more and more I'm writing about interesting stories that happen to come up dealing with Marketing and Design. The reason being is that, along with my duties of being Toi's chief doodler, my other job includes being a graphic designer/marketer/consultant and all around funny guy. So along with the previews of up-coming Toi apparell, pattern designs, Toi musings and the day to day of running a small business, you'll find that I'll focus pretty heavily on marketing and design related topics.

Because truth be told I believe they are all one and the same.

I could talk at length about arguments I've had with other designers and marketers who make it very clear that these are two very seperate professions. But I truly believe that these can and should be one and the same. A designer who doesn't understand the marketing and testing and branding and final execution of their work, and a marketer who isn't paying attention to details and who isn't part of the creative process. Well I believe both are doing a disservice to the client in some way.

Maybe this has something to do with owning a small business and having to be both Designer and Marketer.

Maybe it has something to do with I'm trying to quit coffee and cigarettes and the linked article made me "Mr. Cranky Pants."

Anyway, above is a logo from 50dollarlogo.com and clicking on this link will take you to a story about one man's year long journey into getting a decent logo from this website.

And believe me the logo's are even more horrible than the one above.

Clip art should be outlawed.
Play well
Clovis

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